---
title: Why Cold Drinks Deserve a Bigger Spot on Your Menu
description: Discover key café trends for Spring/Summer 2025 to refresh your menu with new ideas and insights from Beyond the Bean's expert report.
image: https://blog.beyondthebean.com/hubfs/Cold%20drinks_Small.png
---

[Skip to content](https://blog.beyondthebean.com/beyond-the-bean-blog/cafe-and-beverage-insights-and-trends-for-spring-summer-2025-0#main-content)

[All posts](https://blog.beyondthebean.com/beyond-the-bean-blog/all)

 April 16, 2025

# Why Cold Drinks Deserve a Bigger Spot on Your Menu

 By  [Anna Kaarow](https://blog.beyondthebean.com/beyond-the-bean-blog/author/anna-kaarow)  ·   1 minute read

### ![Cold drinks_Insta 1080 x 1350 (1)](https://blog.beyondthebean.com/hs-fs/hubfs/Cold%20drinks_Insta%201080%20x%201350%20(1).png?width=800&height=1000&name=Cold%20drinks_Insta%201080%20x%201350%20(1).png)

Cold drinks used to be the summer special. Now? They’re a year-round essential!

Customers aren’t waiting for the sun to come out — they’re ordering iced lattes in midwinter, craving frappés as an afternoon pick-me-up, and looking for something more exciting than just another flat white. In fact, 81% of UK customers buy iced drinks even in colder months. The demand is there. And the opportunity is huge.

At Beyond the Bean, we’ve been helping coffee shops, cafés, and hospitality pros make the most of their menus for years. And right now, there’s no bigger growth area than cold drinks. But it’s not just about following the trend — it’s about making the trend work for your business.

That’s why we’ve created *Your Ultimate Cold Drinks Solutions Guide* — a practical, no-nonsense resource that will help you tap into this growing category and turn it into profits.

###### [Download the report here](https://campaign.beyondthebean.com/cold-drinks-2025)

**Here’s a taste of what’s inside the guide:**

✔️ **The numbers that matter**  
Shakes, smoothies, and iced teas are all on the rise, and they’re not slowing down. Our guide looks at what customers are really buying and how you can build your menu around it.

✔️ **Smarter menus, better margins**  
One Sweetbird syrup or Zuma powder can unlock a whole range of drinks — from iced classics to creative signatures. Less stock, less waste, and more menu flexibility.

✔️ **Show-stopping drinks made simple**  
With equipment like Blendtec blenders, your team can create silky cold foam in 18 seconds flat. And when you start playing with colour and flavour using plant powders like Zuma’s turmeric, beetroot, or matcha, you’ve got drinks that don’t just taste great — they stop people scrolling.

✔️ **Profit meets planet-friendly**  
We know you care about sustainability as much as we do. The guide shows you how to reduce energy costs, cut packaging waste, and maximise shelf life, all while keeping your menu exciting.

**Why does this matter right now?**

Because customers are looking for variety — and cold drinks deliver. They create all-day appeal, boost your average spend with upsells, and give you the perfect excuse to get creative with your menu.

But there’s more. Cold drinks are a chance to stand out, not just seasonally, but all year long. Whether you’re a high-street coffee shop, an independent café, or a hospitality venue looking to expand your drinks offer, this guide will give you the tools and inspiration to do it right.

Don’t miss out. Download your free copy and get started today:

 👉 [Get The Cold Drinks Guide](https://campaign.beyondthebean.com/cold-drinks-2025)

 

[envelope icon](mailto:?body=https://blog.beyondthebean.com/beyond-the-bean-blog/cafe-and-beverage-insights-and-trends-for-spring-summer-2025-0)

## Related posts

[![Cafe and Beverage Trends and Insights Spring / Summer 2025](https://blog.beyondthebean.com/hubfs/BTB%20Beverage%20Trends%20and%20Insights%202025.jpg)](https://blog.beyondthebean.com/beyond-the-bean-blog/cafe-and-beverage-insights-and-trends-for-spring-summer-2025)

[Trends & Insights](https://blog.beyondthebean.com/beyond-the-bean-blog/tag/trends-insights)

### [Cafe and Beverage Insights and Trends for Spring Summer 2025](https://blog.beyondthebean.com/beyond-the-bean-blog/cafe-and-beverage-insights-and-trends-for-spring-summer-2025)

[![](https://blog.beyondthebean.com/hubfs/Tile-1.png)](https://blog.beyondthebean.com/beyond-the-bean-blog/annual2025)

### [Packed with Ideas and Innovation the Annual 2025 is here!](https://blog.beyondthebean.com/beyond-the-bean-blog/annual2025)

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Anna Kaarow",
    "url" : "https://blog.beyondthebean.com/beyond-the-bean-blog/author/anna-kaarow"
  },
  "dateModified" : "2025-04-16T09:28:40.079Z",
  "datePublished" : "2025-04-10T15:57:56.000Z",
  "headline" : "Why Cold Drinks Deserve a Bigger Spot on Your Menu",
  "image" : [ "https://blog.beyondthebean.com/hubfs/Cold%20drinks_Small.png" ],
  "mainEntityOfPage" : {
    "@id" : "https://blog.beyondthebean.com/beyond-the-bean-blog/cafe-and-beverage-insights-and-trends-for-spring-summer-2025-0",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject"
    }
  }
}
```

```json
{
  "@context" : "http://schema.org",
  "@type" : "Article",
  "author" : {
    "@type" : "Person",
    "name" : [ "Anna Kaarow" ],
    "url" : "https://blog.beyondthebean.com/beyond-the-bean-blog/author/anna-kaarow"
  },
  "datePublished" : "2025-04-10T15:57:56+0000",
  "description" : "Discover key café trends for Spring/Summer 2025 to refresh your menu with new ideas and insights from Beyond the Bean's expert report.",
  "headline" : "Why Cold Drinks Deserve a Bigger Spot on Your Menu",
  "image" : "https://144899770.fs1.hubspotusercontent-eu1.net/hubfs/144899770/Cold%20drinks_Small.png",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : ""
    },
    "name" : "Unit 6"
  },
  "url" : "https://blog.beyondthebean.com/beyond-the-bean-blog/cafe-and-beverage-insights-and-trends-for-spring-summer-2025-0"
}
```